How to Optimize Images for Squarespace
A mini-course on best practices for Squarespace image optimization
In this course we’ll be walking through how to optimize images both for file size and for SEO. These were changes I made on my own website last year - they were a crucial part of my SEO strategy and paid off in my site ranking on Google’s first page for “Squarespace web designer.” While I can’t guarantee your site will rank higher (there are NO guarantees in SEO), I can promise that following these steps will improve the overall health of your website, as well as improve site load time.
Get the guidance you need to ensure your images are helping rather than hindering your website. I’ll also share my favorite sources for free and paid stock photos, mockup, and illustrations.
Past Students Say
“This course is chock full of practical tips.”
— Rich Russell
"This was an AMAZING course. I learned so much! Well organized and easy to follow."
— Jeannine Gallagher
Nothing was forgotten in this course. Highly recommend.
— Lauren Mercado, stylebyelle.com
CURRICULUM
Module 1: The Basics
Which file formats you should be using for different types of images.
Module 2: Image File Size
Best practices for image dimensions and image resolution.
Image optimization for Mac users.
Image optimization for PC users.
Module 3: File Names and Alt Text
Best practices for naming your image files.
What alternative text is and how to use it to improve SEO.
Specific alt text best practices for different Squarespace image types.
Module 4: Where to Find Images
Should you use the built-in Unsplash integration in Squarespace?
Stock photo resources.
Module 5: Next Steps
More ways to optimize your website.